Keratinize Leave-in Conditioner – Soft, Hydrated Hair All Day Long
Everyone desires soft, beautiful, and lustrous hair with a natural texture, body, and volume. The big question is, how can we achieve it? The answer lies in programming a suitable and compatible hair care routine. This schedule and well-crafted hair care routine require high-quality and multi-functional products. Leave-in conditioner is perhaps the most important among all products in a hair care regimen. The obvious reason is the nature of its formulation and mode of application.
A conditioner is designed to condition hair and improve its overall health and outlook. Rinse-off conditioner is the most common hair conditioning product consumers use. It has a very limited time of contact with the hair. It is applied while in the shower and rinsed off after 2-5 minutes. This may not be enough for a day-long conditioning and protection against environmental conditions, as hair is exposed to dry, wet, and humid conditions daily, particularly during outdoor time.
A leave-in conditioner is essential to address these concerns and provide day-long conditioning, along with protecting it against outdoor environmental insults.
How to choose a leave-in conditioner? And where to find it quality leave-in conditioner?
This blog introduces Keratinize Leave-in Conditioner, a new product in the Keratinize line, a gentle, lightly textured, creamy lotion ideal for a leave-in application. Let’s go through its science, formulation, key ingredients, and how to get the maximum out of its application.
Keratinize Leave-in Conditioner: Salient Features
Keratinize leave-in conditioner is a specially formulated product with a light, creamy texture that makes it easy to apply and work out on each hair strand. The product offers a wide range of benefits to hair, as listed here
◉ Hydrates hair with potent hydrating agents
◉ Address serious dryness and lifeless hair
◉ Removes the tangles
◉ Provides an ease of combing, styling & manageability
◉ Reduces static charge density to control flyaway
◉ Make hair soft with an amazing sensorial feel
◉ Lustrous hair with immense shine
◉ Minimize split ends
◉ Prevents hair breakage
◉ h2Frizz control, get rid of dull and deep casting
Ingredients
Water, Behentrimonium Methosulfate, Cetearyl Alcohol, Cetyl Alcohol, Glycerin, Cocos Nucifera (Coconut) Oil, Butyrospermum Parkii (Shea) Butter, Hydrolyzed Keratin, Mel (Honey) Extract, Saccharum Officinarum (Sugar Cane) Extract, Pyrus Malus (Apple) Fruit Extract, Turbinado Brown Sucrose, Trideceth – 12, Lactic acid, Caprylyl Glycol, Sodium Benzoate, Potassium sorbate. Fragrance, EDTA Disodium.
Behentrimonium Methosulfate
It is a cationic hair softening agent carrying a long hydrophobic carbon tail that provides conditioning, detangling, and softness. It attaches to the negatively charged sites of keratin amino acids via electrostatic chemical bonding and withstands washing, providing excellent conditioning. Countering the negative charge density also minimizes the flyaway problem.
Turbinado Brown Sucrose
Turbinado Brown Sucrose is a natural brown sugar component commonly used in beverages, food, and cosmetics. It is an amazing hydrating agent because of multiple water-binding sites on sugar molecules. Due to its organic nature and polymeric polysaccharide molecules, it binds, holds, and delivers water molecules to the scalp and hair fibre even at low humidity levels. It also gives a pleasant odour and aesthetic feel to the leave-in formulation.
Lactic acid
Milk-derived alpha-hydroxy acid is known for its superior hydrating benefits to skin and hair, Lactic acid is the key player in building the required pH level as well as binding water molecules to the hair.
Coconut Oil
An excellent natural emollient with multifunctional benefits to hair and scalp, coconut oil is a rich source of fatty acids. Its medium-range carbon chain, mainly comprising lauric acid, provides a very delicate lubrication to the hair shaft. This shorter chain acid penetrates the hair shaft and also improves overall fibre tactile properties.
Shea Butter
Shea butter is a time-honored hair and skin conditioning agent with its special buttery texture offering a unique sensorial feel to the formulation. It is rich in saturated fatty acids that lubricate the hair surface, and also imparts a vibrant, shiny outlook.
Hydrolyzed Keratin
Hydrolyzed keratin is a fiber-strengthening and deep conditioning agent that repairs the broken site, targeting the strong protein-to-protein adhesion. A right molecular weight keratin peptide sticks to the amino acid sites at the surface or deep inside the cortex via a weak covalent bond to make up for the lost protein of hair. This mechanism leads to a rapid recovery and restoration of hair’s mechanical strength. This also works greatly to smooth the cuticle surface, enhancing the water binding (due to increased hydrophilicity) and boosting overall hair shine.
Hydrating Natural Extracts
Leave-in conditioner formulation also features Honey Extract, Green Apple Extract, and Sugar Cane Extracts. These three ingredients are hydrosols (solutions in water) selected due to their high fruit acid content, anti-oxidants, and sugar contents. These ingredients boost the hydrating benefits to hair and scalp and offer a soothing effect. Flavonoids and polyphenols work as natural antioxidants, mitigating any potential free radical-induced damage to hair and scalp.
How to use it?
Apply a generous amount of product to your wet or dry hair. Work it out to get the product to each hair strand.
What type of hair should use this product?
All types of hair, any ethnic background, equally good for virgin low-porosity hair to dry & damaged high-porosity hair. Does not cause any heaviness, any greasy feel, or leave any oil residues.
