Keratinize Hydrating Shampoo
₨ 1,800
Keratinize Hydrating Shampoo is a deeply hydrating formula designed to cleanse hair fibers and restore water Balance. It is an ideal solution for extremely dry, damaged, and highly porous hair, especially those exposed repeatedly to harsh, alkaline chemical treatments. The inclusion of micro-fragments of hydrolyzed keratin targets weak spots within porous hair fibers, penetrates the pores, and bonds broken filaments, addressing issues of dryness, a rough texture, and dull appearance.
◉ Product pH 4.00 – 5.00
◉ Texture: Amber liquid
◉ Size: 350mL
◉ Type of Hair: Any texture type, Chemically Processed, Damaged & Medium-to-High Porosity
A single application of Keratinize Hydrating Shampoo effectively detangles, aligns the fibers, and makes it easier to comb wet or dry hair. The unique formula features gentle surfactants that clean hair without stripping its natural texture, proteins, or lipids. Hydrating ingredients are added based on their ability to retain water.
Turbinado brown sugar, honey extract, and tartaric acid help deliver moisture to dry hair and scalp, reducing dryness and a brittle, straw-like feel. This formulation produces a creamy lather with fine bubbles, offering an excellent sensory experience during showering.
₨ 1,800
Benefits
◉ Effective Hair & Scalp Cleansing
◉ Detangles & softens the hair in one single application
◉ Reduces hair porosity
◉ Enhances hair strength
◉ Minimizes hair breakage & split ends
◉ Raises hair’s tactile * sensorial feel
◉ Makes hair shiny, vibrant & lustrous
Who Should Use It?
Keratinize Hydrating Shampoo is a concentrated formulation loaded with hair hydrating and softening agents. It is an ideal formulation for medium to high-porosity hair consumers who have damaged, rough, and dry hair, especially with oxidative bleach, permanent colors, perms, and alkaline straighteners.
How to Use It?
Apply a generous amount of shampoo to wet hair and gently massage to generate creamy lather. After 3-5 minutes, rinse off the shampoo and repeat the procedure if necessary.
Why Do You Need This?
Hair faces numerous insults every day, leading to significant damage to its natural texture, volume, body, and shine. Physical abrasion during combing and brushing erodes the vital cuticle layer from the hair shaft. Chemical treatments such as oxidative bleaching, permanent coloring, alkaline straightening, and thioglycolate perms harm the hair structure. Hair loses its lipids and proteins, making it fragile, highly porous, and lacking in body, volume, and texture. It becomes more susceptible to breakage and develops split ends.
Repeated thermal styling and exposure to UV radiation also wear down cuticles and diminish the hair’s natural color and shine. A specially formulated shampoo is needed to restore the hair’s original mechanical strength, shine, and tactile qualities. Keratinize Hydrating Shampoo is an effective solution for these hair issues.
Keratinize Hydrating Shampoo is specifically designed for damaged and mechanically weakened hair. Its regular use prevents breakage, replenishes natural proteins, and reduces porosity. It penetrates the cuticle layers, targeting the cortex and reinforcing the microfilaments within the hair structure. This enhances overall health, body, and volume, while adding a lustrous appearance.
The formulation contains no harsh chemicals such as parabens, formaldehyde donors, or sulfates. The product is safe for the scalp and has been thoroughly tested in labs and salons.
Ingredients
Water, Guar Hydroxypropyltrimonium Chloride, Hydrolyzed Keratin, Coco Glucoside, Sodium Lauroyl Sarcosinate, Sodium Cocoamphoacetate, Glycerin, Turbinado Brown Sugar, Tartaric acid, Mel (Honey) Extract, Indian Gooseberry (Amla, Emblica officinalis) Extract, Fenugreek Seed (Mithi dana/Trigonella Foenum-Graecum) Seed Extract, Polyquaternium-10, PEG 40-hydrogenated Castor Oil, PEG-120 Methyl Glucose Dioleate, Sodium Benzoate, Potassium Sorbate, Fragrance, Caprylyl Glycol, Citral, Limonene, Linalool, Geraniol, EDTA Disodium.
Keratinize Hydrating Shampoo FAQ's
What is special about Keratinize hydrating shampoo?
Dry and damaged hair easily gets tangles and this problem needs a special cleansing routine. Lack of moisture in hair further complicates the hair care and hinders the overall outlook and prestige of our scalp hair. Cleansing is a fundamental requirement and consumers desire instant detangling under the shower.
Keratinize Hydrating Shampoo fulfill this need and deliver instant hydration and detangling with the help of its cationic blend. Moreover, its keratin demonstrates higher substantively with the hair surface and improves the cuticular smoothness, boosting shine, feel and body.
Is it free from harmful ingredients?
How often should it be used?
I have bleach and permanent color on my hair, May I use this Keratinize Hydrating Shampoo?
Keratinize hydrating shampoo is perfectly suitable for color treated hair and does not cause any color bleeding.
What is the difference between Keratinize leave-in conditioner and Keratinize Rinse-Off Conditioner?
What results should I expect?
In the end, one would have evenly hydrated, detangled and well-conditioned hairs.










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